15Suppliers
30Customers
1Debt Items
20Related Chains

Source-Backed Evidence Depth

Diageo plc (DEO) is shown with relationship data already present in ChainSifter's database. Counts below come from stored supply-chain records and filing/source URLs where available; missing source URLs are not filled in or estimated.

64Total relationships
2Distinct source URLs
7High confidence
0.695Average confidence
2026-09-25Latest database update
ChainSifter does not infer unreported suppliers, customers, ownership, acquisitions, debt exposure, revenue dependency, or future supply-chain events on this public page.

Diageo plc Suppliers

TickerNameConfidenceEvidence
RETAIL-OUTLET-CUSTOMER RETAIL-OUTLET-CUSTOMER 85% Modern Trade Diageo sells directly to a customer who owns and manages retail outlets, who then in turn sells to consumers via their outlets.
WHOLESALER-OR-DISTRIBUTOR WHOLESALER-OR-DISTRIBUTOR 85% Diageo sells to a wholesaler or distributor who also sells a range of other brands and categories directly to end outlets where consumers can purchase our brands.
END-OUTLETS END-OUTLETS 80% Direct to Store Diageo sells and delivers directly to end outlets rather than via a central purchasing customer as in the Modern Trade model above.
BLNE Beeline Holdings, Inc. 72% Reciprocal relationship from BLNE graph: Reciprocal relationship from DEO graph: Reciprocal relationship from BLNE graph: Reciprocal relationship from DEO graph: Reciprocal relationship from BLNE gra…
BP BP p.l.c. 72% Reciprocal relationship from BP graph: . He also served on the American Petroleum Institute Executive Committee as the organization set out its positions on climate and sustainability. He has served …
ESGL ESGL Holdings Limited 72% Reciprocal relationship from ESGL graph: formance and financial performance include: (i) The De Tomaso brand: The De Tomaso brand plays a pivotal role in DT’s financial performance, the preservation …
HLN Haleon plc 72% Reciprocal relationship from HLN graph: Reciprocal relationship from DEO graph: Reciprocal relationship from HLN graph: Reciprocal relationship from DEO graph: Reciprocal relationship from HLN graph:…
ICHGF InterContinental Hotels Group PLC 72% Reciprocal relationship from ICHGF graph: Reciprocal relationship from DEO graph: Reciprocal relationship from ICHGF graph: mmunications at the Home Office and the Department for Environment, Food an…
IPST IP Strategy Holdings, Inc. 72% Reciprocal relationship from IPST graph: significant competition with an increasing number of products and market participants that could materially and adversely affect our business, results of oper…
KHC The Kraft Heinz Company 72% Reciprocal relationship from KHC graph: t skill development, and Nadia, an AI-powered leadership coach designed to support growth and development. Rewards and Compensation: Our Total Rewards philosop…
KVAC Keen Vision Acquisition Corporation 72% Reciprocal relationship from KVAC graph: e board of autonomous robotic kitchen company Roboeatz since 2020, and on the advisory board of rental home improvement brand Sproos! since 2019. Prior to thi…
RUMBW RUMBW 72% Reciprocal relationship from RUMBW graph: Reciprocal relationship from DEO graph: Reciprocal relationship from RUMBW graph: Reciprocal relationship from DEO graph: Reciprocal relationship from RUMBW …
RYDE Ryde Group Ltd. 72% Reciprocal relationship from RYDE graph: Reciprocal relationship from DEO graph: Reciprocal relationship from RYDE graph: Reciprocal relationship from DEO graph: Reciprocal relationship from RYDE gra…
TMO Thermo Fisher Scientific Inc. 72% Reciprocal relationship from TMO graph: the responsible use of emerging technologies such as generative artificial intelligence (AI). These include comprehensive frameworks such as the EU’s General D…
AEO American Eagle Outfitters, Inc. 62% Reciprocal relationship from AEO graph: Reciprocal relationship from DEO graph: Reciprocal relationship from AEO graph: Reciprocal relationship from DEO graph: Reciprocal relationship from AEO graph:…

Diageo plc Customers

TickerNameConfidenceEvidence
THEBAR-COM THEBAR-COM 92% Direct to Consumer Diageo sells directly to consumers, predominantly through portals such as Thebar.com, which is a growing route to consumer model for our business.
EMARKETPLACE EMARKETPLACE 90% eMarketplace Diageo sells to a third-party digital market place customer where that customer sells to B2B customers and consumers.
AZN AstraZeneca PLC 72% Reciprocal relationship from AZN graph: Reciprocal relationship from DEO graph: Reciprocal relationship from AZN graph: Reciprocal relationship from DEO graph: erpinned by values and behaviours which…
AZN AstraZeneca PLC 72% erpinned by values and behaviours which shape the company's culture and how it goes about its business. During the year, your Board has worked closely with management shaping Diageo's strategy to be …
BHPLF BHP Group Limited 72% Reciprocal relationship from BHPLF graph: Reciprocal relationship from DEO graph: erpinned by values and behaviours which shape the company's culture and how it goes about its business. During the ye…
BHPLF BHP Group Limited 72% erpinned by values and behaviours which shape the company's culture and how it goes about its business. During the year, your Board has worked closely with management shaping Diageo's strategy to be …
BLNE Beeline Holdings, Inc. 72% Reciprocal relationship from BLNE graph: ncies performing this function, to sell our brands to retail outlets. In the 14 open states, the distributors are generally large, privately held companies. T…
BPAQF BP p.l.c. 72% Reciprocal relationship from BPAQF graph: Reciprocal relationship from DEO graph: erpinned by values and behaviours which shape the company's culture and how it goes about its business. During the ye…
BPAQF BP p.l.c. 72% erpinned by values and behaviours which shape the company's culture and how it goes about its business. During the year, your Board has worked closely with management shaping Diageo's strategy to be …
FBIN Fortune Brands Innovations, Inc. 72% Reciprocal relationship from FBIN graph: Reciprocal relationship from DEO graph: Reciprocal relationship from FBIN graph: Reciprocal relationship from DEO graph: Reciprocal relationship from FBIN gra…
FBIN Fortune Brands Innovations, Inc. 72% erpinned by values and behaviours which shape the company's culture and how it goes about its business. During the year, your Board has worked closely with management shaping Diageo's strategy to be …
GSK GSK plc 72% Reciprocal relationship from GSK graph: Reciprocal relationship from DEO graph: erpinned by values and behaviours which shape the company's culture and how it goes about its business. During the year…
GSK GSK plc 72% erpinned by values and behaviours which shape the company's culture and how it goes about its business. During the year, your Board has worked closely with management shaping Diageo's strategy to be …
KHC The Kraft Heinz Company 72% Reciprocal relationship from KHC graph: Reciprocal relationship from DEO graph: Reciprocal relationship from KHC graph: Reciprocal relationship from DEO graph: Reciprocal relationship from KHC graph:…
RUMBW RUMBW 72% Reciprocal relationship from RUMBW graph: A mediation session was held in April 2025. No settlement was reached. Along with co-plaintiff Eugene Volokh, in December 2022, we filed a lawsuit in the U.S…
SNNUF Smith & Nephew plc 72% Reciprocal relationship from SNNUF graph: Reciprocal relationship from DEO graph: erpinned by values and behaviours which shape the company's culture and how it goes about its business. During the ye…
SNNUF Smith & Nephew plc 72% erpinned by values and behaviours which shape the company's culture and how it goes about its business. During the year, your Board has worked closely with management shaping Diageo's strategy to be …
UNLYF Unilever PLC 72% Reciprocal relationship from UNLYF graph: Reciprocal relationship from DEO graph: erpinned by values and behaviours which shape the company's culture and how it goes about its business. During the ye…
UNLYF Unilever PLC 72% erpinned by values and behaviours which shape the company's culture and how it goes about its business. During the year, your Board has worked closely with management shaping Diageo's strategy to be …
WIT Wipro Limited 72% Reciprocal relationship from WIT graph: Reciprocal relationship from DEO graph: erpinned by values and behaviours which shape the company's culture and how it goes about its business. During the year…
WIT Wipro Limited 72% erpinned by values and behaviours which shape the company's culture and how it goes about its business. During the year, your Board has worked closely with management shaping Diageo's strategy to be …
CAMPARI-GROUP CAMPARI-GROUP 62% . Induction and training Our customary induction processes for newly appointed directors include individual meetings with Executive Committee members and other senior executives, visits to the compan…
CASTEL-GROUP CASTEL-GROUP 62% . (7) On 27 October 2023, Diageo completed the sale of Windsor Global Co., Ltd. to PT W Co., Ltd., a Korean company sponsored by Pine Tree Investment & Management Co., Ltd. for a total consideration …
CEO-HT-MEDIA-GROUP CEO-HT-MEDIA-GROUP 62% les: Managing Director and CEO, Diageo India; Managing Director, Africa Regional Markets Previous relevant experience: Managing Director, China & SVP North Asia, Reckitt Benckiser; General Manager, M…
CHAT-NOIR-CO-INC CHAT-NOIR-CO-INC 62% rns of the investee and has the ability to affect those returns through its power over the investee. To establish control, an analysis is carried out of the substantive and protective rights that the…
CO-LTD CO-LTD 62% . (7) On 27 October 2023, Diageo completed the sale of Windsor Global Co., Ltd. to PT W Co., Ltd., a Korean company sponsored by Pine Tree Investment & Management Co., Ltd. for a total consideration …
CONSUMER-ANALYST-GROUP CONSUMER-ANALYST-GROUP 62% ales teams use our data, digital tools and insights to extend our sales reach, improve our execution and help generate value for us and for our customers. When our customers grow, we grow too. We inv…
CONSUMER-ANALYSTS-GROUP CONSUMER-ANALYSTS-GROUP 62% nt terms, compliance with our 'Partnering with Suppliers Standard' and working collaboratively to mitigate environmental impacts and achieve ESG goals. Reporting to the Board • Terms of material cont…
DIAGEO-BEER-COMPANY DIAGEO-BEER-COMPANY 62% . Our route to consumer We have five different routes to consumer models across our business. Most of the regions employ four of the five high-level models defined below; however, how each model oper…
DIAGEO-LUXURY-GROUP DIAGEO-LUXURY-GROUP 62% ageo’s share. We also launched the Academy for Beverage Leadership (ABL) to provide foundational training for business development managers at Diageo and our distributors. Upon completion, sales lead…

Diageo plc Debt Obligations

InstrumentDescriptionConfidenceEvidence
DEO-DEBT Debt stack $24.3B 90% Market cache reports total debt of $24.3B.

Diageo plc Acquisitions

No acquisitions on recordNo completed or pending acquisitions found in our database for Diageo plc.

Diageo plc Ownership

HolderNameConfidenceEvidence
DEO-OWNER-FMR-LLC FMR LLC 90% 13F overlay lists FMR LLC as top holder; 747 tracked holders.

Diageo plc Extended Supply Chain Network

TickerNameChain IndexHopsRelationship Types
ALLO Allogene Therapeutics, Inc. 100.00 2
ALNY Alnylam Pharmaceuticals, Inc. 100.00 2
SNNUF Smith & Nephew plc 100.00 1 ['customer']
CUPR Cuprina Holdings (Cayman) Limited 100.00 2
RUMBW RUM Group Inc. 100.00 1 ['customer', 'supplier']
CTMX CytomX Therapeutics, Inc. 100.00 2
BLNE Beeline Holdings, Inc. 100.00 1 ['customer', 'supplier']
LYG Lloyds Banking Group plc 100.00 2
IMO Imperial Oil Limited 100.00 2
AURX Nuo Therapeutics, Inc. 100.00 2
CRBP Corbus Pharmaceuticals Holdings, Inc. 100.00 2
BDRX Biodexa Pharmaceuticals Plc 100.00 2
CTNM Contineum Therapeutics, Inc. 100.00 2
BAESY BAE Systems plc 100.00 2
DLTH Duluth Holdings Inc. 100.00 2
IHG InterContinental Hotels Group PLC 100.00 1 ['spend']
CHRS Coherus Oncology, Inc. 100.00 2
CCCC C4 Therapeutics, Inc. 100.00 2
CLX The Clorox Company 100.00 2
STZ Constellation Brands, Inc. 100.00 2